I believe that an organization is defined by characteristics that it has developed, or on which it is based on. Every good organization has its own set of characteristics in place.
I came across a nice article by Devdutt Pattanaik in ET that provided a good insight on detailing how ancient organizations had defined Mantra, Tantra and Yantra.
Mantra works on mana or mind.
Tantra works on tana on body.
Yantra is technology or instrument.
As always, I explored to relate to characteristics we have developed or are applicable to eStomi and have tried to elaborate it in this blog. I am glad that I can simply summarize these 3 essential characteristics as SYSTEM. Yes, Strong Yantra, Skilled Tantra, Effective Mantra.
Let me start with Mantra as making up your mind is the first step to set up a goal/objective. We have clearly defined the goal for eStomi and are absolutely focused on it.